Sunglasses
Occhio Eyewear
Occhio is a unique Melbourne based eyewear fashion house. With full optometry services, whether for prescription frames sunglasses or contact lenses , we have positioned ourselves as such, that our customers continue to enjoy the satisfaction they gain from their Occhio experience. There are many reasons for this, including the following:
We have three distinct optometry stores, none of which are the same, each of which contains different ranges, catering for the corporate, fashion conscious, funky, sophisticated and the more tradtional markets. Occhio values your business and is commited to your satisfaction, which we guarantee. Most of our new customers are referrals from existing satisfied customers. Occhio offers an experienced team of qualified and friendly professionals, ready to help you in the areas of brand advice, careful fitting, eyewear maintenance and eye care. Occhio's designs are as individual as the people who wear them, with a wide range of eyewear including:
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LINDBERG, Cazal, Orgreen, LA Eyeworks, Fiction, Karl Lagerfeld, Oscar and Fitch, Dita, Calvin Klein CK, Fendi, Lucky Brand, Kunoqvist, Emilio Pucci, Wayne Cooper, Leona Edminston Paul Frank, Moscot, Porsche, Hackett, Sapporo, Guess, Roger Henley, Brendon O'Keefe, Convertibles, Etnia, Kinto and our own design Star Project.
and designer sunglasses from fashion houses:
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LINDBERG, Rudy Project RX (prescription sports lenses), Cazal, Trash, Dita, Karen Walker, Dior, Gucci, Maui Jim, Marc Jacobs, Calvin Klein, Fendi, Emilio Pucci, Converse, Nike, John Varvatos, Karen Walker, Morrissey, Gant, Michael Kors, Ksbui, Oroton, Calvin Klein, Morrissey, Nautica, Guess, Isson, Jil Sander, Karl Lagerfeld, Leona Edminston and Wayne Cooper.
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MIMO Pty Ltd - Adidas Eyewear
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Bikecycle NZ Limited
The Bikecycle NZ Ltd brands:

Product Categories and Brands:
- Accessories
- Alpina
- Ambrosio
- Bergamont
- Bikecycle NZ Limited
- Body Armour
- Chains
- Ciclosport
- Citec
- Components
- Connex
- Cyclus Tools
- European Sport Imports Limited
- FMB
- Frames
- Gios
- Gommitalia
- Helmets
- ITM
- Lights
- Lubricants
- Lupine
- Miche
- Motorex
- Nicolai
- Nokon
- Other
- Procraft
- Reset
- Revbox
- Rims
- Saddles
- Sportique
- Stems
- Sunglasses
- Tires
- Tools
- Wheels
- Xentis
ICA Imports - Cycling.NET.au
ICA Imports is a Melbourne based company that imports and markets high-performance Italian Cycling Accessories.
Our brands are recognised as brands of choice among cyclists of all levels across the globe.
Nalini and MOA continually set new standards for clothing quality and design. Ambrosio has been producing high quality bike components for more than 75 years. Briko made famous in recent times by the likes of Mario Cipollini, Marco Pantani and the 1996 Paris Roubaix Mapei trifecta which was lead lead home by Johan Museeuw. Shotz Energy Gel uses a simple formula that is easily digestible and the flavours taste great.
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General Optical
ABOUT US
General Optical (GenOp) is a leading supplier of optical products and services to the Eyecare Industry and retailers in Australia & New Zealand.
GenOp is proud to have partnerships with some of the leading eyewear companies in the world, exclusively distributing Iconic world famous Luxury, Fashion and Technological Eyewear products in the Australian and New Zealand markets.
OUR CUSTOMERS
- Independent Optometrists
- Department Stores
- Duty Free stores
- Specialty Sunglass stores
- Fashion Boutiques
OUR POINTS OF DIFFERENCE
OUR TEAM:
- Experienced, professional, strong culture, consistency and a positive attitude.
- Uncompromised principles of providing exceptional service, delivering the best Eyecare products and services cost effectively.
- We are customer centric and will support our customers in every way we can , to help them build successful sustainable businesses.
- We work together, support each other and embrace change, which we believe is critical to anticipating customer needs.
- We embrace technology and provide industry leading supply chain connectivity to maximise logistic cost effectiveness and efficiency.
OUR RELATIONSHIPS WITH CUSTOMERS:
- Premier supplier for the independent optometry industry
- Key Supplier leading department stores
- Focused on a relationship of partnering with our customers.
OUR ICONIC BRAND CATEGORIES:
- Luxury
- Global Fashion Labels.
- Lifestyle and Leisure
- Sports and Performance.
- Cutting Edge Technologies.
- Childrens
- Value and Function.
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Anaconda
Anaconda is Australia’s largest camping and adventure superstore. We’ve set ourselves a mission to Inspire, Equip and Enable people to get outdoors and have an adventure, and we live by it.
The concept behind our stores is based on our belief that Australians want to be entertained and have fun while they are shopping. As such, pieces of equipment such as tents, climbing gear, gas lanterns, hiking boots and stoves can all be tested in store. All stores feature over 35,000 products for camping, fishing, cycling, climbing, kayaking, clothing and footwear.
Our bikes department offers a range of bikes for fitness, commuting, MTB and the road . Essential bike accessories and clothing are also in abundance. Our bikes department also includes a full service bike workshop in every store, and can cater for minor tune ups right through to major overhauls.
Product Categories and Brands:
- Accessories
- Anaconda
- Apparel
- Apparel and Clothing
- Base layer
- Baskets
- Bells
- Bicycle
- Bicycle Racks
- Bike Racks
- Bikes
- Casual
- Casual shoes
- Chain lube
- Childrens
- Clothing
- Commuter Bicycles
- Components
- Cycling shoes
- Epirb
- Eyewear
- Family
- Fashion
- Floor pumps
- Fluid
- Footwear
- Franchise retail
- Garments
- Gear bags
- Gloves
- Grips
- Heart Rate Monitors
- Helmets
- Hydration packs
- Jamis
- Kickstands
- Kids
- LED lights
- Maxxis
- Mirror
- Mountain bike
- Mtb
- MTB
- Mud guards
- Other
- Panniers
- Publications
- Pumps
- Retail
- Shimano
- Slime
- Socks
- Sunglasses
- Swimming
- Technical
- Technical outerwear
- Tires
- Tools
- Tubes
- Water bottles
Sola Sport
Sola Sport (formally Netti Atom) is one of Australia’s most prominent distributors of bicycle and outdoor brands and a major importer of several of the worlds leading brands of bicycle components and accessories. Sola has recently acquired the exclusive distribution rights of world renowned Bianchi bicycles.
SOLA Sport recently formed a subsidiary in New Zealand, SOLA Sport NZ, which distributes Bianchi, Cervelo and Dahon bikes, Netti clothing and accessory bike products, Serfas and Time.
Netti and Cinettica apparel uses many of the world’s finest materials to produce quality cycling apparel, helmets offering something for every type of cyclist and a comprehensive Custom Team wear service to local and international customers, including retailers, sporting teams, national sporting institutes and Corporations.
SOLA has been operating in the Australian cycle market for over 60 years, originally as a family owned enterprise, supplying clothing and helmets to Independent Bicycle Dealers (IBD’s) throughout Australia. SOLA now supply major retail partners in Sporting and Outdoor channels in addition to existing long-term Independent Bicycle Dealer partners.
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Mont Adventure Equipment/Julbo
Mont Adventure Equipment was conceived in Canberra in 1981 when we made our first down jackets and sleeping bags. Twenty-five years down the track we are a dedicated team of adventurers who incorporate our bushwalking, skiing, climbing, cycking and travel experiences into developing and testing Mont products that allow you the freedom to enjoy life’s great adventures.
Mont has been awarded multiple Australian design marks and patents, and our gear continues to set new standards. We now enjoy a reputation for innovative design and dependability achieved through an ongoing commitment to function, quality and performance.
Mont is proud to be an Australian company and the products we produce reflect our company’s philosophy and heritage. Mont – trusted in the wild for over 25 years.
Product Categories and Brands:
Health Management Group
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Italiatech Ltd
Born in Padova, Italy at the base of the Dolomites in the Veneto region, the heart of Italian cycling, Italiatech takes pride in bringing the traditions and the beauty of Italian products to New Zealand and Australian cyclists.




Product Categories and Brands:
- Accessories
- Apparel
- Apparel and Clothing
- Bars
- Bikes
- Brakes
- Cages
- Casual
- Cinelli
- Cinelli
- Clothing
- Comfort
- Commuter
- Components
- Cyclocross
- Eyewear
- Fix gear
- Fixie
- Fixy
- Forks
- Frames
- Handlebar tape
- Headsets
- Italian bicycles
- Italiatech Ltd
- Passoni
- Road specific
- Saddles
- Salice
- Seat posts
- Selle SMP
- Stems
- Streetwear
- Sunglasses
- Technical
- Time trial
- Track
- Triathlon
- Water bottles




























